We began this venture by talking to our favorite medical professionals. Doctors. Dentists. Specialists. Places we frequent, owned by folks we know and respect. And we noticed something fascinating. Through all of the sales calls they endured, the onerous contracts they signed and hard-earned money they spent, there was tremendous frustration.
Our conclusion: Medical practices are being disserviced by companies that are deploying hard-sell tactics with virtually no interest in helping you succeed. Salespeople trying to hit a quota and score a bonus at the expense of your bottom line.
We knew there had to be a better way.
We set out to create a way to help practices grow through motivating the very people who help them grow: patients. The result? An effective process we call Patient Experience Marketing©.